Stakeholders

Awkward feedback loops and uncomfortable previews

Now that we have a seat at the table, designers must continue to prove the value of what we do and that we can do it well. Through educating and explaining design decisions, I’ve been able to establish a trust with non-designers which has impacted how we work and what we build together. Even asking the "dumb" questions for clarity breaks down barriers, gives everyone else permission to admit when they don't know something, thus allowing us to show everyone what we know.

Strategy

North star visioning with moving goal posts

I operate as the force that keeps teams aligned without slowing momentum. I translate long-term vision into adaptable systems, ensuring that even as priorities evolve, the core direction remains clear and actionable. By connecting strategic intent with day-to-day execution, I help teams navigate ambiguity, make informed trade-offs, and avoid the awkward fingerpointing that happens when that one deliverable somehow slips through the cracks (oops).

staffing

Designer tetris, allocation and polite disappointment

When building teams, it's not simply about getting the work done. I am responsible for curating an environment for people to learn and thrive together. I consider their strengths, areas that need improvement, goals and personalities to give each designer the space to lead where they are strong, but also learn from others when they might need a little more guidance.

PEOPLE MANAGEMENT

Existential career chats to make sure the good ones don't quit

Each interaction with a junior designer is an opportunity to teach. I give praise (and critiques) early and often so that expectations are clear.

Each interaction with a junior designer is also an opportunity to learn. Listening to their interests, dislikes and concerns help me figure out how I can position them for success where they are now and in the future. Whether that's introducing them to a new skillset or helping them find their next job, I will always help designers find their way.

Leave people and things better than you found them.

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